My email pinged last week with a notification: “40% off ends in 3 hours.” Thankfully, I've unsubscribed from these kind of emails... but the odd one still sneaks through sometimes. Old me would have opened it in a millisecond. Just take a look, it doesn’t hurt to look, what if I miss something good. But this time I looked at it and felt… nothing. I unsubscribed and went on with my work day. That got my thinking about the years I spent living in self-denial about my shopping habits. How many...
20 days ago • 4 min read
You’re in a store and see something that catches your eye: a top, a bag, a pair of shoes. And almost instantly, you think: I don’t have anything like that. It feels like a perfectly logical reason to buy it. It's an intentional, smart purchase precisely because it would be bringing something fresh & different to your closet... or is it? Just the other day, one of my members in The Shopping Shift was struggling with this dilemma, so I asked her the question that most shoppers never stop to...
27 days ago • 2 min read
Hot take: overspending is rarely a money problem. "Uhhh Hannah... what do you mean, spending is literally about money." Trust me, I KNOW how that sounds coming from someone who used to carry $40,000 in credit card debt. But stay with me, because this is the belief that kept me stuck for over a decade (and I'd bet it's kept you stuck too). The Job That Was Supposed to Fix Everything At 26, I landed a job in fashion marketing. It was basically my dream job since I was a kid with Vogue magazine...
about 1 month ago • 4 min read
I was standing in a thrift store 3 weeks ago, holding a $20 beaded necklace I had zero intention of buying when I walked in. And for a second… I hesitated. Not because of the necklace itself. Because of the voice in my head that went: "Wait, this wasn’t the plan. Is this a mistake?" If you’ve done any work at all on your shopping habits, you probably know that voice too. The second something unplanned ends up in your hand, some part of you starts building a case against yourself. Impulse buy....
about 1 month ago • 3 min read
Just 5 years ago, I was $40,000 in credit card debt, hiding packages from my husband, and spending more on clothes in a single year than most people spend on rent. I was a broke shopaholic who couldn’t stop… not because I didn’t want to, but because I didn’t yet understand what was actually driving it. I did the work. I broke the cycle. I started helping other women do the same. Somewhere in that process (going from someone who couldn’t go a day without browsing to someone who actually enjoys...
about 2 months ago • 4 min read
You're scrolling on your favorite brand's website one night and you see them: the perfect pair of jeans. You think, "those are exactly what I'm missing in my closet." But you've had that exact same thought before... The last sweater you bought. The last bag you snagged on sale. That one jacket you thought you'd wear all the time (but don't). Despite the hours you put into shopping, curating, over-analyzing, returning, decluttering... your closet never feels "good enough." And as a recovering...
about 2 months ago • 4 min read
When I finally broke my shopping addiction, I thought I'd cracked the code. In the first few months, as I was still getting used to former shopaholic life, practicing intentional shopping, aggressively paying off debt... I had a burning desire to share the method I had found with others. But I had no idea how much more I would learn from teaching tens of thousands of women on social media... and from the 200+ women I've helped shift their own shopping habits using my 4-phase system inside The...
2 months ago • 4 min read
"I want to stop buying things I don't need." I hear some version of this every week from women I work with. Sometimes it's said like a goal... or sometimes it's said like an apology (after describing a purchase they're clearly excited about). Either way, it's usually said with the same hope underneath it... If I can just get better at only buying what I need, I'll FINALLY have my shopping under control. Buuuut I want to gently push back on that, because after overcoming my compulsive shopping...
3 months ago • 4 min read
At the start of this year, I set 2 rules for buying clothes: No more than 12 brand new pieces.Max $500 on secondhand pieces. Why? Because last December, I looked at alllll the purchases I made in 2025 and didn't love how many there were. Although I was super happy with my spending (85% less than I used to spend on clothes) I felt like I didn't need 33 items in one year. I also wished I had put a little more thought into a couple of those purchases... a mistake I knew I could solve if I...
3 months ago • 5 min read